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Norway's Coastal Charms & Fjordland

24th Jun 2027 | 10 nights | Ambassador | Ambition

Premium value cruising on smaller ships
5% Blue Light Discount Available
Geiranger
Ålesund
Måløy
Olden
Liverpool
Premium value cruising on smaller ships
5% Blue Light Discount Available
Day
Date
 
Arrival
Departure
 
1
24th Jun 2027 Thursday
Belfast, Northern Ireland
18:00
2
25th Jun 2027 Friday
At Sea
3
26th Jun 2027 Saturday
At Sea
4
27th Jun 2027 Sunday
Geiranger
08:00
18:00
5
28th Jun 2027 Monday
Ålesund
05:00
18:00
6
29th Jun 2027 Tuesday
Måløy
08:00
18:00
7
30th Jun 2027 Wednesday
Olden
06:00
18:00
8
1st Jul 2027 Thursday
At Sea
9
2nd Jul 2027 Friday
At Sea
10
3rd Jul 2027 Saturday
Liverpool
08:00
17:00
11
4th Jul 2027 Sunday
Belfast, Northern Ireland
08:00

Launching in March 2023, Ambition is the second cruise ship to join the Ambassador Cruise Line and will be a sister to Ambience, which launched in 2022. The 1,200-passenger ship will offer no-fly sailings from Tilbury, Essex, as well as operate a series of regional departures from UK ports including Newcastle, Dundee, Belfast, Liverpool, Bristol and Falmouth. Ambition, which previously sailed for German cruise line Aida as AidaMira, will be aimed at the 50+ British market.

Ambition's deck plans show a theatre, card room, casino and numerous dining options. The ship has 714 cabins, 125 of which have balconies and 113 are suites with up to 62m² of living space. Ambition has two main restaurants and speciality dining options, a more casual bistro style cafe, four bars and lounges and a pub. In terms of public spaces, it has a tiered main theatre, casino, card room, library, craft studio, wellness centre, gymnasium, two swimming pools and a range of shops. ##

Ambition's Maiden Voyage will sail to Norway and Denmark on the 4th Mar 2023 from Tilbury.

Ambition's Itineraries will focus on UK regional ports. Based at Tilbury, Essex, Ambition will also offer a series of regional departures from UK ports including Newcastle, Dundee, Belfast, Liverpool, Bristol and Falmouth.

Ambition's Specs: The ship will carry 1,200 passengers and 500 crew. It will have 714 cabins, 125 of which have balconies and 113 are suites with up to 62m² of living space. Its gross tonnage is 48,123 and it first launched in 1999 as Mistral. The ship will be completely refurbished before entering service and retrofitted with the latest in emission reduction technology, which it claims will reduce will reduce nitrogen oxide emissions by approximately 95 percent compared to current standards.

Best for...

Best for those seeking a good value, traditional cruise experience, travelling with predominantly UK-based guests

Not the best for...

Night owls, or anyone seeking large, new ships and the accompanying bells and whistles that come with them

Who goes on Ambassador cruise ships?

Ambassador Cruise Line is predominately for the 50-plus market. All guests must be at least 18 years at the time of sailing, with the exception of multi-generational cruises where toddlers and babies 6 months + can also sail.


Do I have to dress up on a Ambassador cruise?

During the day, casual clothing is the norm. For the evenings on board, the daily programme suggests a dress code. There are generally two "Ambassador formal" nights on each cruise of six nights or longer where suits or dinner jacket for the gentleman are suggested and dresses or cocktail attire for the ladies.


Is everything included on Ambassador cruises?

Ambassador offers three drinks and gratuity packages which are an extra cost per person per night, starting from £15.95 There is a supplement to dine in the speciality restaurants on board. Shore excursions are also an additional cost.


What are Ambassador's most popular activities?

Ambassador has a wide range of Enrichment and Entertainment programmes, featuring guest lecturers, celebrity speakers at the line's "In Conversation With" sessions and arts and crafts specialists.


  • Comfortable accommodation in chosen cabin category
  • Exceptional full-board cuisine (breakfast, lunch, afternoon tea, dinner)
  • Captain’s cocktail party*
  • Captain’s Gala Dinner and Baked Alaska Parade*
  • Informative guest speakers*
  • A wide range of entertainment, including evening shows, plays, cabarets, live music
  • Theatre@Sea - exclusive on board selection of short plays, vignettes and more
  • Daytime activities, quizzes, dance classes and deck games
  • Range of fitness, dance and wellness classes
  • Use of gym, swimming pool and hot tubs
  • Spa access
  • Porterage of luggage between the port and cabin
  • All port taxes, fees and charges

*Sailings of 6-nights or more

No-fly Norwegian Fjords

From £740pp -- No-fly Norwegian Fjords

Why we love no-fly Norwegian Fjords cruises: These sailings bring you straight from a UK port to Norway’s most breathtaking landscapes. Glide through deep blue fjords flanked by towering cliffs, stopping at idyllic villages like Flam, Eidfjord, or Olden, where waterfalls tumble down the mountainsides. Whether spotting the Northern Lights in winter or soaking up the midnight sun in summer, these year-round adventures offer something unique in every season.

Your cruise line: Sailing with Ambassador Cruise Line means classic cruising with a contemporary twist, all from regional UK ports like Tilbury, Newcastle, and Dundee. Their elegant mid-sized ships offer a relaxed, adults-only atmosphere, thoughtfully curated entertainment, delicious dining, and friendly service. Expect comfortable cabins, plenty of included extras, and a warm, welcoming feel that makes every voyage special - this is a stress-free way to experience Norway’s epic beauty in total comfort.

The Iconic Coastlines of Northern Europe

The Iconic Coastlines of Northern Europe from £477pp

Why we love these cruise holidays: Northern Europe offers a remarkable mix of scenery and culture. From Norway’s majestic fjords and the storybook charm of Baltic cities to the sleek sophistication of Scandinavian capitals and the raw, volcanic drama of Iceland, each region brings its own character and rhythm. You can dip into one area or explore several across different sailings, building your own picture of the north through its landscapes, traditions and coastal communities.

Your cruise line: Ambassador Cruise Line brings these destinations together with a distinctly British, warmly welcoming style. Their no‑fly departures, friendly crew and thoughtfully curated itineraries create a sense of ease from the moment you step aboard. Life on their ships feels unhurried and familiar, with good food, engaging entertainment and a relaxed atmosphere that suits the journeys perfectly.

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